all things learning,
brand & culture.
Learning, brand & culture may seem separate — yet they’re deeply connected.
Learning shapes how we grow. Brand shapes how we show up. Culture shapes how we work together.
This intersection is my sweet spot — where teams find clarity, people feel belonging & businesses build something meaningful. So if you see me writing about these themes, now you know why. It’s not just what I do — it’s what I love.
This space is a collection of real-life stories, lessons & reflections from years of working in learning, brand & organizational culture. If something sparks an idea or resonates, I hope you’ll leave a comment, share the post — you know, go wild. 🥳
“Hedgehogged!?
Some teams grow from good to great.
Others get hedgehogged.
Not because anyone did something wrong.
Not because "structure is bad."
But because somewhere along the way,
efficiency started sounding more valuable than energy.
And clarity quietly replaced connection.
DAY | WON. For the teams who traded rhythm for rigor — and want it back.
McKinzered?
Is your team becoming increasingly McKinzered?
It doesn’t always happen all at once.
We lose culture in strategy decks, frameworks, and well-intentioned alignment.
Little by little, the rhythm fades — and work stops feeling like us.
For the teams who still want to feel something. 😉
London Calling: Offbeat Fest
It's been a great honor to have been part of On's story — I'm deeply grateful to the Oniverse for being part of mine. 😀
Goodbye, On!
It's been a great honor to have been part of On's story — I'm deeply grateful to the Oniverse for being part of mine. 😀
P.A.T.H. | H for “HONOR” (video)
To HONOR this work means showing up regularly in ways that sustain it — through habits, rituals & behaviors that move us forward.
How does honoring our vision support our self-development?
⭐ Builds self-trust — keeping commitments to our future selves reinforces confidence.
🔥 Turns aspirations into reality — because a vision without action is, well, a dream. 😉
🌊 Reduces overwhelm — focusing on small, repeatable habits makes progress sustainable.
🚀 Creates momentum — the more we honor our commitments, the easier it becomes to keep going!
P.A.T.H. | T for “TARGET” (video)
T for TARGET — how we envision a chosen future that aligns with our values + take meaningful steps toward it.
HOW does setting a clear future TARGET support our self-development?
✨ Keeps us present while building the future we want.
✨ Strengthens resilience — reframes today’s challenges as stepping stones toward our bigger vision.
✨ Keeps our goals rooted in what matters to us — not just external expectations.